Using Google Adsense to Make Money on Your Site
Adsnese is an extension of the adword program that allows any website owner to place adwords ads on their site . However , the ads come from the content of your site .
As an adsense uset , google give you a piece of a JavaScript that has your unique ID embedded within it , This enable theme to track the performance of the ads on your site , You simply past this code into html of your website .
Yes, you can make money with Google Adsense. It’s pretty much effortless. Once the ads are set up, it’s fire and forget. You just get a check every now and then from Google. Cool huh!
You have probably seen Google Adsense ads many times, maybe not noticing them.
How much you can make all depends on your site, how busy it is, what the topic is, things like that. The amounts vary greatly. I have known forum owners who make in excess of $10,000 a month! But dont get your hopes up. That usually happens only on very large forums. In most cases, you’ll make enough to pay for your hosting, and maybe a nice dinner or two. Most medium size sites or forums make anywhere from $300 to $1500 a month with Google Adsense. Regardless, its basically free money since you dont have to do anything different.
First you need to sign up for the Google Adsense Program :
AdSense optimization tips for sites
Effective Ad Positioning
Placing the Ads in the places with greater visibility and maximum probability of clicking, yields best results. See the images below with colored blocks which kind of tell us that those are the areas with maximum visibility and higher chances of getting clicked. Placing your AdSense in the areas as per the images below may increase the chances of your visitors clicking on the Ads but remember there are other things also which must be kept in mind to increase the click ratio, such as color blending of Ads, keywords in content, number of impressions, visits etc,. And since every website is different, you may experiment and determine the best Ad position yourself.
Layout #1. Ad positioning for a web site with header[top], footer[bottom], navigation bar[left], content in the middle. Good for either static or dynamic content on the page.
Layout #2. Ad positioning for website with lengthy article/content on the page. People when scroll down after reading the article will see an Ad and chances of clicking it to navigate out of the page is quite high.
Layout #3. Another way of placing Ad in the site with the skyscrapper placed on left. It more or less looks will like a navigation bar with links, right blending of colors increases click rate
AdSense optimization tips for forums
. Format is important for multiple ad units
Placing a skyscraper above the fold on the left side of your forum seems to produce slightly better performance than other positioning. However, when using multiple ad units throughout the page our horizontal bias still favors the leaderboard. See the Forum Heat Map below for more details.
2. Display your ad units where repeat users will notice them
A leaderboard at the very top fits nicely next to the logo, but forum regulars tend to skip the header and go straight to the meat of the thread. Placing your ad unit above or below the first post can be more effective.
3. Place a leaderboard immediately after the last post
This provides users who make it to the end of a thread with a ‘next step’ when the content ends. If you place it after the footer, though, folks will move to the next thread before they even see the ad!
4. Use horizontal link units
Link units offer a wider range of relevant topics for users to browse. A horizontal unit can be placed near the top of your forum just below the header.
5. Opt-in to image ads
Supporting image ads increases the pool of ads –particularly cost-per-thousand-impression (CPM) ads – bidding to display on your site. Since forums tend to have lower click-through rates (CTRs) than other types of sites, CPM ads can improve revenue without the need for clicks. Please remember, however, that CPM ads come in both text and image formats.
6. Be sensitive to your forum community
Forums are highly interactive, so be sensitive to your users when implementing your AdSense ads. Be sure to blend the ads nicely, so they don’t appear overly intrusive – but don’t blend them so well they mislead your users! Every forum site is different and you know your community best, so as always use your own judgment to create the most positive experience for your users.
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