Website design, or design in general, is a very personal thing, and it’s very hard to determine what your design says and how it is received unless you have an extensive background in design. It is natural that you should like your own website and are maybe not the best judge for when it is time for a redesign. This article intends to offer suggestions on when it may be time to invest in a new website design.
The first sign that you may need a redesign is if your current website has remained largely unchanged for more than two years. In order to keep current, your website should be updated and tweaked constantly. While you may not require a whole new design after two years, some changes should be made to keep it current. Many web design Toronto firms would be able to do small updates to keep your site looking fresh. If your site is using outdated technologies and functions, it may also be time for a redesign. Frames, heavy usage of Flash, previously trendy items, or intro pages have all begun to fade from glory and should be removed. If your site lacks consistent design across all platforms, this could be another sign that it’s a good time for a redesign. Make sure that your business Facebook page, Twitter, or any other social or external profiles align with your website’s design and present a consistent look. If these are still not evident or conclusive, make sure you keep an eye on your competitors and their websites. Many Toronto web design companies will ask you for a list of your competitor’s sites before doing a website redesign or build. This is because they want to see what they are doing and make your site better. If your main competitor has recently redesigned their site, this should be a conclusive sign that your website requires some updating and a fresh new look.