Webmaster Pro Guide

Making Money from Your web site and search engine optimisation

Web Hosting for Small Business

Saturday, November 15th, 2008

Most small business owners don’t have the time to design and develop their own websites so hiring a web development company is a smart thing to do. When it comes to web hosting you should stay away from most web development companies as they often do not offer 24/7 customer support. Since web hosting for small business owners can be a headache it’s important to go with a company that specializes in hosting.

McKremie, LLC is a united states web hosting company that focuses on small business. They offer affordable hosting solutions that meet most any needs. They even have some glowing reviews online and you can tell they have some happy customers. I found this website last week when they were in the news because they launched a nonprofit web hosting program that allows 501(3)(c) organizations free web hosting. Anyway, don’t make the mistake that most people make and host your website with your web designer as the support is usually never good enough.

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The Future For Directories

Wednesday, January 2nd, 2008

Now the dust has settled regarding Google’s stance on directories, what does the future hold for the sector?
In my own opinion the move made by Google was a master stroke for various reasons.

If a directory owner had the capital to list their site on 1,000’s of paid directories, their website was bound to rank well, regardless of the optimisation of the site, the amount of traffic the site delivered and the strength of the inner pages.

This is history now, Google have adjusted their platform so only genuine directories perform well. I have noticed Google now displays links based on quality not page rank. Google is now indexing more and more links from free directories even though they display little to no page ranking. This is fantastic news for the general public, however not so good for directory owners.

I believe in the future Google will continue to stamp down on paid directories as well as penalising sites who pay for links. So how can directories be of benefit if less and less people want to purchase links?

The answer to this is simple, people need to look away from the direct benefit and look towards in-direct benefit, I will try to explain. I own a free reciprocal link business services directory. I gain benefit in terms of my link building process is totally automated through the directory and content is added on a regular basis. By using this tactic as well as others I have transformed my business from being an average ranked business services website, to being one of the highest ranked in the UK.

All online businesses have to have a degree of flexibility, simply because the goal posts change on a regular basis. By being flexible and forward thinking it is possible to use a bad situation to your benefit. For sure people will continue to purchase links from directories, even when doing so will damage their sites ranking, but eventually the stream of customers will dry up. The majority of paid directories will have to change their business model if they want to be around in a few years time.

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10 Social Power Linking Tactics To Increase MLM Blog Traffic

Tuesday, November 13th, 2007

The popularity and ranking of your blog is directly correlated to the number of sites linking to it. In-bound links to your blog tell the search engines what they will find when visiting your site. This article discusses ten Web 2.0 social power linking tactics that will help you significantly increase traffic to your MLM blog.

Web 2 marketing tactics can easily create serious MLM blog traffic. This could be anything from a few hundred visitors to several thousand visitors. You must update your blog content consistently to generate repeat visitors.

Use social bookmarking sites by setting up bookmarks and submitting stories and articles. Do not spam.

The real impact of social power linking comes when you build a bigger asset base by having our content show up in far more places than just our sites alone.

Here are ten cutting edge tactics to profit with social power linking to increase MLM blog traffic.

1. Submit articles and posts to StumbleUpon.com Install a toolbar button when you sign up and you can “Like” or “Dislike” any site or page you want. You can mark up your pages, and also vote for other sites in your niche for research purposes.

2. Submit articles and posts to Digg. Digg is easy to use, and if your blog is on Wordpress, you can add a plug in so your readers can actually submit your articles to Digg.

3. PlugIM.com This Digg-style site will also help you get traffic. It takes less than a minute to submit your articles here.

4. IM News If you have marketing related content, make sure to submit to IM news often.

5. Develop lenses and other remote “satellite” pages with good, original keyword optimized content One key to social power linking lies in Squidoo lenses.

6. Make it easy for outside parties and social media sites to link to your content. Link baiting, track backs and always consistently posting useful and original content will draw readers. If you have a Wordpress Blog, use the Tagalize It plug in to create Technorati and IceRocket links.

7. Make bookmarking or social tagging easy. Put a “delicious this” text link at the bottom of a post, and a Digg button at the top of the article.

8.Start participating in social power linking right away. Start blogging on your own. Visit leading forums and join the discussion.

9. Users to your site that contribute noticeably to the site’s content and audience should be recognized and rewarded. You will keep these valuable community members on your site, and you gain visible advocates of your site to outside members.

10. Reward inbound site links. The more inbound links your blog and site generate, the better. Create a permalink to use and cite them on your blog This simple act of acknowledgment will generate much good will and links.

Social power linking is a relatively new and yet powerful way to quickly generate inbound links and traffic to your MLM blog. Follow these essential tactics and you will see a gig increase in traffic leading to more enrollments in your business.

by Jon Roussel

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Internet Advertising and your Business

Tuesday, November 13th, 2007

There Should Be Truth in Internet Advertising

When you decide that you are going to use internet advertising as a tool to make your business more successful, you should be aware that there are rules in place by the FTC or the Federal Trade Commission that protects the consumer from false advertising. Whatever claims you make in your internet advertising must be substantiated. You have a responsibility not to mislead potential customers.

What Kind of Internet Advertising Works Best?

There are many types of internet advertising and what works best for one may not be the way to go for another. There is MLM or multi-level marketing that is a way to sell your products or services using distribution methods that promise those who sign up will receive commissions through sales of their own and those of their recruits.

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Unusal Online Business Ideas

Tuesday, November 13th, 2007

So you want to start an online business. You have surfed the web, read some blogs and have found that lots of people are making some decent mullah. But you are frustrated due to the lack of any new idea. Don’t worry. There are still many ideas that you can implement using a little money, lots of efforts, and some persistency.

1. Think about your hobby. What you would like to do in your spare time? May be you like to go hunting, or scuba diving. May be you want to make dolls. List some of the annoyances and inconveniences you encounter while pursuing your hobby. Search in Google to find solutions to your problems and then write a small e-book. Sell the e-book using clickbank dot com.

2. If you are an artist, crafter, or designer, check out etsy dot com. You create your own shop by signing up for free. Listing an item with photos cost 0.20 cents. The selling fee is 3.5% of the final sale price. You can accept payment through PayPal.

3. Start a blog. But don’t start a blog on making money. Find your niche and sign up for free at Blogger to create your blog. You need to select a name for your blog. Select the name of your blog carefully. Write down half a dozen names that tell something about your blog topic. Check out those names using the overture keyword selector tool for search popularity. Use a name that people search at least more than a thousand times every month. (more…)

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How to downgrade your Business/Premier Paypal account to personal account

Sunday, November 11th, 2007

So you have already upgrade your personal paypal account to business/premier account and now you want to change/revert/downgrade it back to personal account? Here’s what you’ve gotta do to downgrade it:
Firstly, login to paypal with your account, then go to “Contact Us” link on the bottom. Under “Help by email” click link “Contact Customer Service”. You will be forwarded to a new page. Choose a topic “My account profile”, followed by “User Agreement” and click “Continue”. The just put “Seeking for assistance” under question form, and “Hi, can you assist me to downgrade my account to Personal account? Thank” under Additional Information form. Click “continue” and in the next 24-48 hours you will get an email from paypal notifying that your account has already been downgraded to personal account.

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Business To Business Internet Marketing

Saturday, November 10th, 2007

Event marketing plays an important role in many business to business marketing programs.The internet presents a compelling opportunity 4m transforming live events into net events.This rapidly growing area of internet technology is already revolutionizing the way things are executed.This technology has other important factors that are important to internet business company such as online marketing and distant marketing.Unlike any medium b4 it the internet cr8s communities to chate interact and trade business.
As the affiliate program sponser, your primary objective is to expand ur company’s awareness and reach thereby increase ur revenue.BUT THEN THERE ARE CERTAIN BUSINESS OBLIGATIONS.
1)Obligation to cr8 a program that benefits ur primary customers(ur affiliates) and ur secondory customers (ur affiliate’s customers).
2)The affiliate program should be easy and uncomplicated for an affiliate to implement.
3)Although u shud charge an affiliate for participating in ur program,most affiliate programs are free to affiliate.so there are chances of being less competetive if the program costs money.
4)Although many affiliate programs are based on flat commisions,there is some evidence that sliding scale commisions.
Last but not the least proper selling on the internet is vital for online marketing.For business to business marketeers on net e-commerce is the culmination of every online marketing effort,the ultimate goal of every marketing activity.
thanking you

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